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Schema Markup Generator

Pick a type, fill in the form, and copy ready-to-paste JSON-LD schema markup. Schema tells search engines what a page is about — an article, a company, a list of questions — in a format they read directly. Everything is built in your browser.

Paste this into your page's <head>

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article"
}
</script>
  • • Add a headline — it's the main thing Google reads from Article markup.
  • • Add an image URL — Google recommends one for article rich results.
  • • Add the publish date.
  • • Add the author's name.

Before publishing, run the page through Google's Rich Results Test. Valid markup makes a page eligible for rich results; Google decides whether to show them. Only describe what is actually on the page.

Optimo audits your whole site for SEO issues, including pages that are missing structured data, and tracks how your pages perform in Google Search Console.

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